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Welcome to Ditch the Label, the global youth empowerment charity.

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guys wearing pink

YES!!!!!

…All day, every day and here’s why:

1. Pink’s history is all man.

It is only in the last 80 years that the colour pink was chosen as a gender marker to signify if a baby was a girl or a boy. In fact, prior to the 1950’s pink was considered to be a masculine colour as it comes from red – a colour linked with warriors and war heroes, and white mixed together. Also, pink was historically considered to be masculine because it’s so bold.

will smith in pink

2. It looks damn good.

Pink really does look stunning on a guy. It screams a man who is confident and assured in his own masculinity – swoon.

elvis

3. Fifty shades of pink.

Let’s not forget there are so many different shades of pink, which means everyone has a shade that flatters their skin tone. Do your homework and find yours – pink looks especially striking on darker skin tones.

Ashton

4. Do not let a colour dictate or define your masculinity.

Isn’t masculinity about feeling confident in your own skin? Let’s create a healthier, more open idea of masculinity where something as trivial as a colour isn’t seen as a threat!

man in pink

5. You are a man

That will not suddenly change because you are wearing pink we promise you. It is a colour, not an operation! Plus, the best way to help society let go of seeing pink as only for girls, is for boys and men to step up and wear pink with confidence, not embarrassment.

 

6. Pink helps you stand out.

It really does in the best way possible. Have the confidence to want to stand out amongst a crowd, embrace who you are and have the courage to set yourself apart. Let’s replace ‘peacocking’ with flamingo-ing, did we mention pink looks super attractive on a guy?!Robert Downey JR

7. Pink is easy to match.

From a fashion standpoint, the lighter shades of pink are incredibly versatile and offer more outfit options than a lot of the traditionally masculine colours.

Brad-pink

 

Find out what everyone else thinks about guys in pink: talk to us about masculinity and appearance today!

If we still haven’t persuaded you, buy our #IsItOkForGuys to wear pink t-shirt here, and join the discussion by uploading a photo on Twitter with the hashtag: #IsItOkForGuys.


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